SoBoL, a leading brand known for its fresh and delicious acai bowls and smoothies, celebrated a landmark moment with the grand opening of its newest location near the University of South Florida (USF) in Tampa. The opening, which marks SoBoL’s 76th store nationwide and its first in the Greater Tampa area, was nothing short of spectacular, with over 300 eager customers lining up to experience the brand’s signature offerings.
A Grand Opening to Remember
The grand opening event on February 19th, 2025, was a resounding success, showcasing the strong support from the USF community, local residents, and staff from nearby hospitals. The line of customers, which began forming well before the doors opened, stretched down the block as excitement built around SoBoL’s healthy and flavorful menu.
Attendees were treated to the brand’s popular acai bowls, layered with fresh fruits, granola, and drizzled with honey. As an opening day special, guests enjoyed exclusive promotions and giveaways, contributing to the high-energy atmosphere.
“The turnout at our SoBoL USF grand opening was beyond what we could have imagined,” said Owner, Maulik Patel, “We are incredibly grateful to be welcomed so warmly by the Tampa community. Seeing so many students, families, and professionals come through our doors reaffirms our mission to provide healthy, quick, and delicious meals to those who need it most.”
A Perfect Fit for USF Students and the Greater Tampa Community
Located at 11852 Bruce B Downs Blvd, Tampa, FL 33612, SoBoL USF is strategically positioned to serve the bustling area surrounding the University of South Florida. The new location offers a bright and welcoming space for students looking for a nutritious meal between classes, healthcare workers from nearby hospitals needing a healthy break, and locals exploring fresh dining options.
The menu at SoBoL USF features an array of signature acai bowls, including the classic acai bowl, vibrant pitaya bowl, and nutrient-packed green bowl. Smoothie lovers will also find a variety of blends made with fresh fruits and wholesome ingredients, ideal for a quick meal or post-workout boost.
Expanding the SoBoL Footprint in Florida
The opening of SoBoL USF is part of a broader expansion strategy, representing the sixth location in Florida. As the brand’s first store in the Tampa area, it marks a significant step forward in bringing SoBoL’s fresh, healthier products to a new market. The brand’s emphasis on quality, customer experience, and community involvement aligns perfectly with Tampa’s dynamic and health-conscious demographic.
“With each new location, we strive to improve our customers’ days with delicious, healthier products,” added Paul Gucciardo, President & COO of SoBoL. “We are thrilled to bring this experience to Tampa and look forward to growing with this vibrant community.”
Stay Connected with SoBoL USF
For those who missed the grand opening, SoBoL USF is now open daily, offering its full menu of bowls, smoothies, and more. Customers can also look forward to upcoming promotions and community events by following SoBoL USF on social media:
- 📲 Instagram: @SoBoL_USF
SoBoL USF is committed to not only serving up great food but also becoming a valued part of the community. Whether you’re a student, a busy professional, or simply a fan of fresh and healthy meals, SoBoL USF offers a delicious way to fuel your day.
About SoBoL
Founded on the belief that healthy eating should be both accessible and enjoyable, SoBoL has grown from a small local business into a trusted national brand. With its ever-expanding footprint, SoBoL continues to deliver on its promise to offer fresh, wholesome meals in a welcoming environment. Learn more about franchising opportunities here.
Visit SoBoL USF today and discover why it’s quickly becoming Tampa’s go-to destination for the best acai bowls and smoothies!

